Your One Stop Service for Facebook Business Solution
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Just having people Like your page isn’t enough to provide yourself with a long-term, sustainable business. Sure you can make a good living short-term off just using your Facebook page. But what if Facebook does actually disappear one day? If you haven’t made a connection with your followers outside of Facebook, then you’ll be in trouble. That’s why smart businesses gather leads in the form of email addresses — so they can contact their community outside of Facebook. Most do this through contests, giveaways and newsletters — and it’s a proven system. But you also need to be careful how you use your leads. For example, don’t hammer fans with daily emails peddling affiliate products and other junk — unless that’s what they signed up for. Email them consistently once or twice a week with helpful information that also leads them to your website — where they hopefully will become customers.
Starting a Facebook business page costs you exactly $0. Sure, you may pay a graphic artist to design a profile picture and cover photo — but that’s not a necessity. Simply using photographs you take of your business will work — and in some cases that’s better than a creative image from a designer. meritBronz’s point is that getting rolling with a page costs you nothing until you start paying for ads to get page Likes, boosting posts and running Sponsored Stories — all of which you should be doing with your page.